UNPROFESSIONAL

Time Interviewed Palin via Email

You’ve got mail! Time magazine’s cover story of Sarah Palin’s tactics and ambitions was done entirely through email messages. In the story’s eighth paragraph, the article cites a quote, “says Palin, who answered questions from TIME via email.” The tactic is raising eyebrows in journalism circles, where email interviews are often frowned upon — there is no way of guaranteeing the answers actually came from the source. And now there is speculation that Palin’s aides could have replied to the magazine’s queries. In addition, the questions were also answered on her terms, as opposed to the interview she conducted with The New York Times when she spent an hour on the phone and spoke about her Tweeting habits.