Sarah Jessica Parker launching art-themed reality series with Bravo

Sarah Jessica Parker’s production company, Pretty Matches, has teamed up with Magical Elves, the firm responsible for Project Runway and Top Chef, to create a reality show about art for Bravo. The Untitled Art Project, which starts casting this week, will be a Project Runway-style competition, where 13 finalists vie for a cash prize, a gallery show, and a sponsored national tour. Casting calls take place over the course of the next week in Los Angeles, Miami, Chicago, and New York. In an interview, Parker, whose husband {Matthew Broderick]’s mother was an artist, said, “we want to cast a wide net, for anyone who is interested regardless of age.”