Pepsi, take note.
Heineken dropped an ad that follows three couples who are complete strangers and have opposing viewpoints — and miraculously it doesn’t end in chaos.
Each pair covers one potentially hot button issue — feminism, climate change, and trans people. The ad describes itself as an experiment with people who know nothing about the person they are interacting with or what the experiment involves.
The ad opens with each individual stating how they feel on the issue they are supposed to discuss, and boy did they pick polar opposites.
“It’s absolutely critical that trans people have their own voice.”
“That’s not right you can’t, you know, you’re a man be a man or you’re a female be a female.”
Clearly, they are not on the same page. Unlike Pepsi’s horrible ad, Heineken’s does something incredible and actually brings everyone together. If you don’t believe it, see for yourself.